Information you need to serve your clients.

How does this work?

Wisdom of Crowds is based upon the idea that the average of many estimates is more accurate than one expert opinion.

This is true when four conditions are met. The estimates need to be independent, decentralized, include diverse points of view and be aggregated.

Watch this 5 minute video showing The Wisdom of the Crowd in action. provides aggregation.

People who take our surveys are decentralized, independent from each other and represent diverse points of view.